The Idea

The everyday friction that sparked GiftHorse

We all know the “guilt box”: a closet corner filled with well‑meant gifts that never leave their packaging. The same mismatch shows up in parents’ chats, where buying the “right” birthday present for a classmate turns into a maze of broken links, out‑of‑stock items, and awkward money transfers from relatives abroad.

Those small annoyances exposed a larger truth: generosity has outgrown the rails it rides on. That is why we thought that including all steps of gifting into one app will really improve the experience, allowing everyone to pick a perfectly matching present!

We have a solution!

Pain Point
GiftHorse Approach

Guesswork gifts do not match

Shared wishlists inside a social marketplace manually created by users; pay instantly in $GHT

6 % remittance toll

On‑chain settlement moves value in minutes, not days

“Is this fundraiser real?”

Received funds cannot be spent or withdrawn from GiftHorse App, they go directly to merchant

Loyalty points trapped in silos

Task Center and Tycoon rewards users with AP that will later be converted into $GHT with Airdrop

We rely on statistics, not guessing

  • The global gift‑card market is on track to add $1.33 trillion in turnover between 2025‑2029 

  • USA citizens alone will spend $10.1 billion this holiday season on presents that are likely never get used 

  • People living abroad will send about $685 billion home in 2024, where in average 6.26 % disappear in fees 

  • More than 304 million people now live outside their birth country, making cross‑border gifting the rule, not the exception

  • Crowdfunding races past $18.4 billion, yet fraud headlines keep donors hesitant

Waste, fees, and distrust aren’t side quests—they’re a market gap the size of a continent.

Why it matters at scale?

  • Recover the leak. Cutting remittance costs by even one percentage point returns USD 6‑7 billion to families—value GiftHorse can share with its users.

  • Redirect the waste. Converting just one percent of unwanted‑gift spend into wishlists channels USD 100 million toward items people actually need.

  • Compound trust. When every pledge is timestamped on‑chain, donor hesitation drops, pushing the crowdfunding ceiling higher.

With all that in mind, we have proceeded to creation of our shopping and gifting app. After successful hypothesis tests and user base establishment, we have decided to go beyond and expand to conquer the niche with our innovative approach!

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