Our Goals and KPIs

Five‑year markers (target 2030)

Adoption – 100 million active wishlists, campaigns, or tasks

Throughput – $10 billion in gifts, pledges, and micro‑task payments processed

User savings –$500 million returned to givers and receivers by cutting fees and waste

Token velocity – 30 % of circulating $GHT are transacting each month

How we measure along the way

• Friction – average end‑to‑end fee stays below 1 %

• Waste diverted – at least $100 million a year shifted from unwanted gifts into wishlists or verified causes

• Trust score – > 95 % of funders confirm satisfaction in post‑transaction surveys

• Network growth – every new wishlist or task brings ≥ 1.8 additional users (viral coefficient ≥ 1.8)

These metrics let us track both reach (how many people we help) and efficiency (how much value we preserve), ensuring that GiftHorse scales impact, not overhead.